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Minimum Testable Product vs Minimal Viable Product (MTE vs MVP): What’s the difference?

In the world of product development, two terms often come up: Minimum Testable Product (MTE) and Minimal Viable Product (MVP). While they might sound quite similar, they represent distinct concepts in the world of product management. In this article, we will explore the differences between MTE and MVP, shedding light on when and how to…

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What is a Customer Success Manager? The Impact They Can Have on Small Businesses in the UK

In the dynamic landscape of small businesses in the United Kingdom, a relatively new role has emerged as a catalyst for growth and sustainability – the Customer Success Manager (CSM). This article aims to provide insights into the role of a Customer Success Manager and the significant impact they can have on small businesses in…

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How Small Businesses in the UK Can Leverage Market Research Tools

Market research is a cornerstone for the success of small businesses in the United Kingdom. It provides valuable insights, enabling entrepreneurs to make informed decisions and stay competitive. In this article, we’ll explore the powerful ways small businesses in the UK can harness market research tools to achieve growth and maintain a thriving presence in…

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