User engagement is a critical metric that can make or break your web software. Whether you’re developing a SaaS product, an e-commerce platform, or a content-heavy website, keeping users engaged is essential for success. Enter the Engagement Flywheel—a concept that, when properly implemented, can transform casual users into dedicated advocates of your software. What is…
Hiring your first employee is a significant step for any business, and in the UK, it comes with specific considerations that you must be aware of. From legal obligations to creating a positive work environment, there’s a lot to think about before bringing someone new onto your team. In this article, we’ll walk you through…
Getting free trial users to convert into paying customers is a common challenge faced by businesses across various industries. While offering free trials can attract potential customers, converting them into loyal subscribers requires a strategic approach. In this article, we will explore effective strategies to boost the conversion rate of free trial users and turn…
