Running a small restaurant can be a rewarding endeavour, but it comes with its own set of challenges, particularly when it comes to attracting a steady stream of customers. While larger establishments might benefit from substantial marketing budgets and brand recognition, smaller restaurants must often rely on creativity, personal touch, and strategic planning. This article…
The key to sustainable growth for small businesses lies not just in acquiring new customers, but in retaining the existing ones. A study by Harvard Business School has revealed that increasing customer retention rates by just 5% can lead to a remarkable boost in profits ranging from 25% to 95%. This statistic highlights the paramount…
LinkedIn, once considered a platform primarily for professional networking, has now become a powerful hub for businesses to establish their presence and engage with their target audience. For small businesses in the UK, utilising effective LinkedIn marketing strategies can lead to increased brand visibility, customer engagement, and business growth. In this article, we’ll delve into…
