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The Engagement Flywheel: How to Boost User Engagement with Your Products

User engagement is a critical metric that can make or break your web software. Whether you’re developing a SaaS product, an e-commerce platform, or a content-heavy website, keeping users engaged is essential for success. Enter the Engagement Flywheel—a concept that, when properly implemented, can transform casual users into dedicated advocates of your software. What is…

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Optimize Your Business to Maximise Sales on Black Friday 2023

Black Friday, the ultimate shopping extravaganza, is just around the corner, and businesses worldwide are gearing up for the big day. In this article, we will explore how to optimize your business for Black Friday 2023 to maximize your sales and make the most of this shopping frenzy. Planning Ahead The key to a successful…

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Can Generative AI really help me grow my business?

In the fast-paced world of business, staying ahead of the competition is more challenging than ever. To achieve growth and success, companies need innovative solutions that can give them a competitive edge. Enter Generative AI, a revolutionary technology that has been making waves in various industries. This article will delve into the potential of Generative…

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What are the Costs of Starting an Online Business in 2023?

The allure of starting an online business is stronger than ever. The potential for reaching a global audience and achieving financial independence is enticing. However, before diving into the world of e-commerce and entrepreneurship, it’s essential to understand the costs involved in creating an online business in 2023. In this comprehensive guide, we’ll break down…

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What is a Customer Success Manager? The Impact They Can Have on Small Businesses in the UK

In the dynamic landscape of small businesses in the United Kingdom, a relatively new role has emerged as a catalyst for growth and sustainability – the Customer Success Manager (CSM). This article aims to provide insights into the role of a Customer Success Manager and the significant impact they can have on small businesses in…

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Free Trial Users Not Converting? Here is How to Get Them To and Maximise Conversion

Getting free trial users to convert into paying customers is a common challenge faced by businesses across various industries. While offering free trials can attract potential customers, converting them into loyal subscribers requires a strategic approach. In this article, we will explore effective strategies to boost the conversion rate of free trial users and turn…

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